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Our Resources

Newbies, pros and everyone in between. Whether you’re looking for factual information or in need of some creative inspiration this is your one-stop shop to explore all of our insights and imagination.

The Expert’s Guide to CRO

Boost conversions with expert tips and advice on conversion rate optimization.

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The Remarketing Look Book

Inspirational email and on-site remarketing designs from the world’s biggest brands.

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The Cart Abandonment Email Playbook

Turn your cart abandonment emails into the superstars of your digital marketing roster.

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The Guide To Behavioural Marketing

Up your personalization game not your resource with behavioural marketing.

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The Little Black Book Of On-site Remarketing

Ditch the marketing buzzwords and see how you can engage customers on-site.

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The Little Black Book of Fashion Remarketing

Explore how the world’s top fashion brands are reconnecting with their customers online.

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7 Steps to a Checkout Funnel that Converts

A handy list of 7 key ways to streamline your checkout funnel and boost conversion rates.

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The Email Remarketing Look Book

The best examples of remarketing email design from the world’s most inspiring brands.

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7 Steps to Cart Recovery Success

Take inspiration from the world’s leading brands with 7 great cart recovery examples.

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10 On-Site Remarketing Taglines We Love

10 ready-to-use headlines to engage and convert your website visitors into customers.

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Remarketing in Australia: The Retail Storybook

Check out innovative remarketing campaigns from Australia’s biggest and best brands.

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The Fashion Remarketing Look Book

Inspirational fashion brands who embrace the importance of design in remarketing.

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The On-Site Remarketing Look Book

Feast your eyes on some the best on-site remarketing examples from around the globe.

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10 Cart Abandonment Email Headlines We Love

10 of the most effective headlines you can use in your cart abandonment emails.

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The Travel Remarketing Look Book

You can almost feel the sand between your toes in these travel remarketing examples.

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The Retail Remarketing Look Book

Our pick of some the best remarketing examples from the world’s best retail brands.

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The Airline Remarketing Storybook

Featuring the best remarketing at 35,000 feet from airlines around the globe.

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23:4513 Fashion Brands Whose Personalization is on Point.

See how 13 of the biggest fashion brands use personalization to keep shoppers engaged.

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37:37How Can Brands Improve Mobile Conversion Rates?

Start changing shopper behavior and learn how to boost your mobile conversion rates.

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21:56Are You Using Email at Every Stage in Your Journey?

We debunk the myth that email is dead discover what the best brands do so well.

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27:46Is SMS Missing From Your Strategy?

A look at how brands can use SMS to drive immediate engagement from consumers.

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22:12Reconnecting Customers with User Generated Content

With Reevoo we look at how brands can boost online sales with UGC and remarketing.

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36:09How Do The Worlds Biggest Travel Brands Convert Online

SaleCycle and Equator reveal how the world’s biggest travel companies convert online.

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28:33Are Retailers Wasting Their Time On Personalization?

With Kickdynamic we discover how brands can stop wasting time on manual personalization.

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32:32Are Your Over Complicating Your Customer Journey?

Customer journeys don’t need to be complicated! You can keep it simple and still win big.

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25:16Why Your Visitors Aren’t Booking (yet!)

Why do over 80% of travel bookings online are abandoned? Find out in this webinar.

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24:31The Finance Purchase Mindset

Reevoo discuss how UGC and Behavioral Marketing can build trust in the finance sector.

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33:02A New Kind of Luxury Consumer: Experience-Driven Ecommerce

We chat with Shopify about how to capture the wallets of experience-seeking shoppers.

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23:43What’s Holding APAC Ecommerce Back

We discover why the APAC region has the highest abandonment rates and how to fix them.

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33:35The 10 Essentials to Successful Remarketing

How can brands master the art and science of remarketing to capitalize on online sales?

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31:44The A-Z of Cart Abandonment

How to get your customers back using email, chat, display and on-site remarketing.

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The Remarketing Report

The latest global cart abandonment rates from over 500 brands.

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The Perfect Responsive Email

The go-to guide for designing email for different devices. (Yes it is responsive!).

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10 Things You Didn’t Know About Cart Abandonment

A stunning hand-drawn infographic on what we’ve learned from over 1 billion abandonments.

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The Perfect Cart Abandonment Email

Discover the subject lines and send time that will boost opens and conversions.

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Is SMS Remarketing Missing From Your Mobile Strategy?

All the m-commerce stats and trends you could ever want, all in one lovely infographic.

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Why Do People Abandon Shopping Carts?

Using customer survey data, we look at the reasons for cart abandonment in retail.

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Why People Abandon Their Booking Online

We embarked on the first survey of its kind, to ask; “Why do we abandon our bookings?”

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The Retailers Guide To Remarketing

How do retail brands successfully reconnecting with their customers online?

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E-commerce Across The Globe

Discover global trends and regional differences about who is buying what, where and how.

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Designing Email For The Apple Watch

Make sure your emails are Apple Watch friendly with these tips from our design team.

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1:36What is Cart Abandonment?

We define cart abandonment and show real-world examples of cart abandonment in action.

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1:51Why Do People Abandon Online Shopping Carts?

It’s the question we get asked more than any other at SaleCycle, so let’s look at the data.

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1:53What Is Browse Abandonment?

We define browse abandonment and walk through a couple of tactics that help to tackle it.

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2:1410 Things You Didn’t Know About Cart Abandonment

SaleCycle has analysed over 1 billion abandoned shopping carts. Here’s what we’ve learned…

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How Countdown Timers Can Be Used to Drive Ecommerce Sales

Countdown timers can be used on-site and in emails to drive sales. Here’s how.

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What Is Form Abandonment and How Can You Avoid It?

What causes shoppers to abandon forms, and how the problem can be addressed.

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7 Game Changing Cart Abandonment Emails

Examples of excellent cart abandonment emails from the world’s biggest brands.

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What Does the Perfect Online Travel Booking Process Look Like?

How travel sites can make the purchase process easier for shoppers.

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How to Use Email to Improve Retention and Increase Customer Lifetime Value

A look at the role post-purchase email can play in improving customer lifetime value.

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12 Small Features That Can Make a Big Difference in Ecommerce

The little details that can make a difference to conversion rates.

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What Makes a Great Cart Abandonment Email?

The elements that contribute to a high-performing cart abandonment email.

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What Is Microcopy and How Can You Use It?

How microcopy can improve the customer experience.

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Should You Offer Discounts in Cart Abandonment Emails?

Why discounting in emails should be approached with caution.

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What Are Micro Conversions and Which Should You Track?

Tracking smaller actions on-site can provide a bigger picture of user behavior.

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Why Do People Abandon Financial Applications Online?

How finance sites can make form-filling more palatable for users.

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Visit Our Blog

The award-winning SaleCycle Blog delivers engaging and entertaining content to share industry insights, celebrate brand successes and inspire others to love what they do.

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