Browse Abandonment Recovery
Turn window shoppers into buyers.
Only 3% of website visitors make it past the product page. Remind them what they came for with browse abandonment recovery.
How It Works.
Suggesting alternatives when the items your shoppers viewed weren’t quite hitting the spot is a great way to get them back to your site. Here's how:
A visitor on your website has browsed a few pages but not added any items to their shopping cart.
SaleCycle sends an email with personalized recommendations based on your visitor’s browse history.
Links bring your visitors back to the products pages giving them a second chance to buy.
Just 3 months after implementing Browse Abandonment, we’re already seeing great results from triggering emails based on our shopper’s behavior. We’d definitely recommend SaleCycle and their remarketing options to any brand looking to increase conversions, and optimize the customer journey.
Abbie Hodgson, Assistant CRM Manager at PrettyLittleThing
The Rocket Fuel.
Here's the stuff that makes our browse abandonment emails fly.
- Dynamic Segmentation Relevant content for different visitors.
- Product Recommendations Did you see these?
- User Generated Content Let your customers do the selling for you.
- Split Testing Optimized, innovative and impactful.
Use your shoppers’ behaviours and interest to segment your browsers and send them the highly-targeted browse abandonment messages.
If the items your shoppers viewed weren’t quite hitting the spot, suggest alternatives to bring them back to your site.
User Generated Content
Highlight your product reviews and ratings in your emails and put your browsers’ minds at ease.
Test your way to success. We make it easy to find out what content works best for your emails.
% Conversion Rate
% Open Rate
% Click Rate
% Uplift In Sales
Whether you prefer the art, the science, or a bit of both - we’ve got you covered.
01 How do you send the emails?
Your choice. We can send it for you, or integrate with your ESP.
We’ve got partnerships with all of the world’s leading Email Service Providers so if you want all your emails going through your ESP, then we can plug that in for you. If you’re happy for us to send the emails for you – then we can do that too… and don’t worry, there’s no extra cost!
02 How long should I wait to send the email?
Your choice. We recommend sending within 1 hour, but it’s completely up to you.
At SaleCycle, we let you decide how long to wait after the abandonment before you send the emails – or just split-test different times and let your customers show you what works best!
03 How is the personalized content chosen?
We’ll take into account which products were viewed, the order in which they were looked at, and for how long. We’ll send the three highest ranked items from these, and match them with items that have been purchase alongside these by other shoppers.