In this post SaleCycle will give a complete overview of Black Friday statistics as we have tracked the event since 2013. The information in this article has been harnessed from the 2021 Black Friday Report. Find a link to this below:
[…]
How To Write Abandoned Cart Emails
In this post, we look at how to write cart abandonment emails, as well as the elements that contribute to a successful, high-performing cart (or basket) abandonment email
Shopping cart abandonment will happen, for a variety of reasons, but fortunately many can be tempted back to the purchase, often through basket abandonment emails.
For the best results, a lot of thought needs to go into the creation of cart abandonment emails – the creative used, the products shown, and the timing of emails.
Here are some of the key areas to consider…
[…]
Cart Abandonment Emails: 12 Best Practice Tips
Cart abandonment emails are a valuable tactic for online retailers, helping them to recover sales from the 79% of visitors who leave without completing a purchase.
[…]
What Are The Benefits of Black Friday?
Using opinions from a SaleCycle survey of US and UK retailers, we look at some of the benefits of Black Friday sales for retailers and we analyse the cons of participating in discounting around Black Friday weekend. Understanding the pros and cons can have a significant impact on retailer’s Black Friday ecommerce strategy.
[…]
Fashion Ecommerce: 11 Essential Statistics
During 2020 SaleCycle witnessed more than 77 million online conversions in the online fashion market from 150 of the world’s biggest and most prestigious fashion brands.
[…]
10 Last Minute Fixes for Online Retailers Before Black Friday
With Black Friday 2021 coming soon, we look at some last minute fixes and tips to increase sales and improve performance.
[…]
Which Ecommerce Online Delivery Options Do Customers Want?
It’s important to understand what ecommerce delivery options online customers want to enable retailers to provide the best service possible, therefore increasing retention rates and conversion rates. We take a look at specific delivery options online customers around the globe want.
Delivery for online purchases has come a long way since the early days of ecommerce, with most sites offering a range of options to appeal to customers. As the ecommerce market has grown, customers’ expectations around service and price have increased. Indeed, a recent survey by Alix Partners found that expectations around shipping time are higher than ever, and that this is partly driven by Amazon Prime.
Even when shipping is free, customers still expect relatively fast delivery, and Amazon Prime members even more so.
It seems that the big ecommerce players like Amazon are driving customer expectations around delivery.
Customers want free, but many are also prepared to pay more for speed and convenience, next day delivery or nominated time slots for example.
[…]
15 of the Best Ecommerce Product Pages
Here we present a selection of product pages from retailers, with some examples of great design, use of imagery, and some key features that make these pages more effective.
[…]
17 Best Practices For The Best Ecommerce Checkout Process
In this post, we present some useful tips for optimising the ecommerce checkout process to reduce cart abandonment. With ecommerce cart abandonment at around 81%, it’s important for ecommerce sites to do what they can to minimize the problem, and deal with many of the issues that cause customers to leave. Here are some of the common issues that can contribute to checkout abandonment, and the best practices for dealing with them.
[…]
What is Cart Abandonment?
To answer the question, let’s start with a definition of cart abandonment from Webopedia:
[…]
