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Meet the Marketer: OFFICE Shoes

In the first of a new series, we bring you insight from some of the world’s leading brands who send basket abandonment emails. We grabbed a cup of tea for 7 questions in 7 minutes with Scott Taylor at OFFICE Shoes… Q Let’s start with the businessy stuff Scott… What drew you to OFFICE Shoes? A […]

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[Infographic] The Perfect Basket Abandonment Email

[two_third] More Recent Infographic Available! There is a more recent version of this infographic, to access it simply click here! [/two_third][one_third_last]LATEST INFOGRAPHIC[/one_third_last] Head of Marketing Chris Sheen introduces a great infographic revealing the secrets to The Perfect Basket Abandonment Email. Shopping cart abandonment is one of the biggest challenges facing every online marketer today and email is proven […]

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Thomas Cook v Thomas Cook

This made me smile. If your name just happens to be Michael Page, Paul Smith, Cath Kidston or John Lewis then you can probably sympathize with young Tom. Either way, it’s a great example of the importance of imagination and personality when representing your brand on social networks. Thomas Cook v Thomas Cook, it’s a […]

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