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Tag: email messaging
Booking Abandonment – Why People Abandon Their Booking
The travel industry has experienced harsh times and a major decline in revenue and sales. This is why it’s even more important to make sure the travel booking process is optimised and to make sure you lower the booking abandonment rate. The lower the booking abandonment rate the more online sales will be made.
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The Hamburger Menu Has Arrived in Remarketing Emails
Lead Designer, Luke Nokes, introduces the notorious hamburger menu to your remarketing emails…mmm meaty!
Did you see the word hamburger and click before even realizing what you were reading? I bet you did, in fact just writing the word “hamburger” over a dozen times throughout this blog has left a hunger-knot in my stomach. Sorry to disappoint, but I’m here to talk about a different type of hamburger.
A great new functionality the Design Team here at SaleCycle have recently added to our remarketing emails…cue Hamburger Menus!
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5 Things Your Marketing Can Learn From Usain Bolt
Just in time for Rio, Behavioral Marketing Specialist, Simon, explains what your marketing campaigns can learn from the fastest man in the world.
To beat your competition, you simply have to be 1% better than everyone else. Don’t believe me? During the 2012 Olympics, Usain Bolt’s nearest competitor was just 1% behind him in terms of time, yet no-one remembers his name.
There are several similarities between the success of your marketing campaigns and Usain’s routines, some are obvious, others not quite as clear…
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![[Infographic] The Remarketing Report – Q2 2016](https://www.salecycle.com/wp-content/uploads/2016/07/h-wide-remarketing-report-2016-q2.jpg)
[Infographic] The Remarketing Report – Q2 2016
Our latest infographic summarizing the key shopping cart and booking abandonment stats from around the world in the last quarter.
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7 Awesome Examples of Remarketing in Retail
Content Marketing Specialist, Nash Pervin, is here to showcase seven awesome examples of remarketing done right in retail!
Remarketing has skyrocketed as one of the most valuable and effective strategies ever introduced into marketing. And that’s especially important since now we’re seeing cart abandonment rates as high as 73% in North America alone. Becoming increasingly aware of this problem, the retail industry has turned to remarketing to revolutionize their marketing strategies and today, we see some of the most well-known brands taking in these very solutions.
With that being said, let’s dive right into looking at some of these brands and rave over seven of the awesome examples of remarketing campaigns in retail!
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3 Ecommerce Emails You’re Not Sending (but probably should be!)
SaleCycle Head of Marketing, Chris Sheen, looks at three less common examples of triggered emails to help both you and your customers get more from your website.
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