In this post, we’ll look at how countdown timers can be used as cart abandonment retargeting both on-site and in email marketing to drive ecommerce sales, especially during key sales periods throughout the year.
[…]
Tag: email remarketing
December Online Sales & Remarketing Questions Answered
SaleCycle identifies customer behaviour insights for the festive period and the best days for ecommerce sales. December has the second highest online sales volume behind November. Both November and December are way ahead of the rest of the year.
[…]
Email Acquisition Strategies for Ecommerce Sites
In this article, we look at how retailers can use different email acquisition strategies on site to build a strong email database.
[…]
10 Tips for Better Booking Abandonment Emails
More than 81% of online travel bookings are abandoned before completion, but not necessarily lost forever. Here’s what we recommend you do next…
Customers abandon bookings for various reasons, and those that are researching, carrying out some price comparison, or checking with other travellers can be tempted back to their bookings.
It can just require the right prompt, such as an email reminding customers about their booking. Indeed, 87% of the consumers we surveyed said they would consider returning to an abandoned travel booking.
But what makes an effective booking abandonment email? Here are ten ideas…
[…]
![[Webinar] Are You Using Email at Every Stage in Your Customer Journey?](https://www.salecycle.com/wp-content/uploads/2016/11/h-email-in-customer-journey-webinar-1.jpg)
[Webinar] Are You Using Email at Every Stage in Your Customer Journey?
In this on-demand webinar, we debunk the myth that email is dead and pour over some of the world’s biggest brands marketing emails to discover what they do so well.
[…]
![[Infographic] The Science of Email Split Tests](https://www.salecycle.com/wp-content/uploads/2016/10/h-science-test-2.jpg)
[Infographic] The Science of Email Split Tests
SaleCycle designer, Andrew Koch, takes us through five email split testing tips to help you boost your opens, clicks and conversions.
The time has finally come for me to cover one of my favorite subjects – email split tests. I will attempt to keep this short, but there is a lot to expose, so this will be broken up into multiple posts where I will explore more split test ideas and results. But first, let’s go back to where it all began.
[…]
Are Abandonment Surveys the Answer to Customer Feedback?
Marketing Assistant, Nic Weschenfelder, shares 7 top tips to creating the perfect Abandonment Survey.
Surveys are fast becoming a valuable part of a customer’s online journey. But getting your customers to answer them, before hitting that dreaded “x” button, is a bit of an art. (more…)
[…]
Cheat Sheet: 10 Tips to a Great Looking Email
Web Designer, Ade Adebiyi, is here with a conveniently packed Cheat Sheet to give you the top 10 tips and tricks for a great looking email design that will get your customers clicking!
The funny thing about designing email templates nowadays is that you are guided by a primitive coding style. For me, designing and coding emails is highly rewarding, addictive and most of all exciting! I’m almost always required to think outside of the box.
From visual mock-up’s to coding, everything must be planned carefully and designed to the perfect pixel.
Before I joined SaleCycle, the email designs that I had not given much thought about (I know, terrible) had been the most difficult to code, test and fix. I know this may seem as common knowledge to you, but I have come to the realization that designing email templates and the best newsletter examples is somewhat a form of art.
As part of my recent epiphany here are some helpful tips on how to create amazing looking emails and make them appealing to your consumers!
[…]
A Beginner's Guide to Behavioral Marketing for the Finance Sector
EMEA Marketing Manager, Jack Ford, looks at five practical ways brands in the finance sector can use behavioral marketing to achieve their goals.
Behavioral Marketing involves analyzing your customer’s online behavior and then using this information to influence future decisions. But it is much simpler than it sounds. Knowing why your customers are driven to different products and what convinces them to buy (or not!), allows brands to curb, influence, and reinforce customer behavior. (more…)
[…]
