Talk to us
[Infographic] The Science of Email Split Tests

[Infographic] The Science of Email Split Tests

SaleCycle designer, Andrew Koch, takes us through five email split testing tips to help you boost your opens, clicks and conversions.
The time has finally come for me to cover one of my favorite subjects – email split tests. I will attempt to keep this short, but there is a lot to expose, so this will be broken up into multiple posts where I will explore more split test ideas and results. But first, let’s go back to where it all began.

[…]

Read More…

[Infographic] 10 Things You Didn't Know About Cart Abandonment

[Infographic] 10 Things You Didn't Know About Cart Abandonment

Katie presents (and has created by hand!) SaleCycle’s latest infographic which sums up our journey and highlights a significant milestone!
For the past 5 years, SaleCycle has been tracking online cart abandonments – more than 1 billion of them in fact. We thought it was about time we shared what we’ve learned from all that data.
So here are the top ten headlines(in both video and infographic form):

[…]

Read More…

[Infographic] Designing Email for the Apple Watch

[Infographic] Designing Email for the Apple Watch

Emily Seaman takes on the Apple Watch, with a collection of design tips to ensure your emails are watch friendly!
By 2018 the wearable device market is forecast to hold a value of $12.6m Worldwide, with shipment estimates of 111.9m units.
With the Apple Watch being relatively new, there are still issues to overcome when designing emails for such a small screen. Hopefully, these problems will be fixed in future updates, Apple do have a track record for great email clients. But for now, here are a few tips to make your emails look the best they can and have maximum impact on your readers! (more…)

[…]

Read More…