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[Infographic] Our Favorite Split Test Ideas

SaleCycle designer Andrew Koch presents five email split testing tips to help you boost your opens, clicks and conversions. 1 Start with the Basics I’m back to talk through some of our favorite split test ideas that will give you a great starting point on your journey. The ideas covered in the infographic are what we […]

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Email Split Testing: As Simple as A & B

Three great little email split testing stories… Picture the scene: Your cart abandonment campaign is up and running and the SaleCycle elves are busy at work retargeting your customers and recovering those pesky abandoned carts… But what’s next? How about a bit of optimisation to help you recover even more sales! A/B testing is a […]

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