![Valentine’s Day Ecommerce Tips and Trends [2024 Strategy]](https://www.salecycle.com/wp-content/uploads/2019/01/valentines-ecommerce-1.png)
Valentine’s Day sees the ability to find itself monetised throughout ecommerce – whether loved ones expect flowers, a meal for two, a weekend city break or a new fashion or lingerie item from the luxury sector, Valentine’s day is a great opportunity for online brands to boost sales and see profits – all while reducing cart abandonment rates.
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During 2022 SaleCycle witnessed more than 1,689,953,291 user journeys in the online fashion market from 150 of the world’s biggest and most prestigious fashion ecommerce brands.
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![Beyond Software As A Service [SaaS]: Benefits of a Fully-Managed Cart Recovery Service](https://www.salecycle.com/wp-content/uploads/2018/10/Three-Concrete-Steps.png)
At SaleCycle, our fully-managed service includes dedicated account management and hassle-free implementation that increase conversions and drive sales from a single tag implementation.
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Welcome to the SaleCycle 2023 Black Friday Ecommerce Stats & Trends Report Webinar, presented by Brad Ward our SEO & Content Manager and author of this report, and Casey Turnbull, our Marketing Specialist at SaleCycle.
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With mobile taking up the majority of ecommerce browsing, sales and overall conversions, it’s important for etailers to focus on the behaviours of online visitors to avoid shopping cart abandonment.
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In today’s world of ecommerce, businesses are always looking for new and innovative ways to improve their marketing and ecommerce customer journey to avoid cart abandonment and boost sales. Because of this, one technology that has gained popularity in recent years is chatbots.
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Understanding customer loyalty and behavioural segmentation within your target market is essential for businesses, as it helps them to develop marketing strategies that will be effective in convincing potential customers to buy their products.
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![What Is Purchase Behaviour Segmentation? [With Examples]](https://www.salecycle.com/wp-content/uploads/2020/03/customerbehaviour.png)
Understanding the purchasing behaviour of a target market when using behavioural segmentation is essential for businesses, as it helps them to develop marketing strategies that will be effective in convincing potential customers to buy their products. This information allows businesses to create the correct campaigns at the right time and tailor the ecommerce customer journey in order for online brands to boost sales and see profits – all while reducing cart abandonment rates.
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![Landing Page Optimisation – Best Practices For Ecommerce [2023 Examples]](https://www.salecycle.com/wp-content/uploads/2022/10/landing-page-ecommerce.webp)
The most successful brands in ecommerce use landing pages as their virtual store-fronts, to entice online visitors to browse the rest of their site. SaleCycle explores how landing pages can be optimised and enhanced to capture leads, drive traffic, and increase sales – all whilst boosting conversions. We will also be delving into landing page best practices, as well as pointing out some common mistakes to avoid.
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