About SaleCycle's Blog

On this blog we cover a range of topics relating to Ecommerce and Digital Marketing, with contributions from SaleCycle’s editorial team and a range of industry experts.

We have a mixture of best practice tips and advice on ecommerce and digital marketing, a look at some of SaleCycle’s products and features and a wealth of data on ecommerce stats and trends.

Key areas of focus for the blog include conversion rate optimisation, with a look at strategies for converting on-site visitors through an excellent user experience and persuasive tactics to convert browsers into buyers.

We also look at recovering sales when people leave the checkout process, how to build customer loyalty through effective post-purchase email marketing, and gathering valuable customer insights and using them to improve retention.