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A Beginner’s Guide to Feedback Surveys

We look at Feedback Surveys and how retailers can use them to reach out to customers and gather valuable feedback from shoppers.  It’s important for retailers to gain insights into the people that visit their websites, whether they become customers, or leave without buying. The insights gained can help you to understand why customers didn’t […]

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2019 Travel Ecommerce Remarketing Report

In our latest Travel Remarketing Report infographic, we look at the online travel market, with some fascinating insights into global abandonment rates and sales trends. Some highlights from the report, which looks at five different types of travel websites: The overall average abandonment rate for online travel sites is 90.74%. Online travel agents (OTAs) have […]

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Ecommerce CTAs: Six Success Factors

Ecommerce calls to action (CTAs) should make it clear to shoppers the action they next step they should take to add an item to their shopping cart, or perhaps complete a purchase. A strong ecommerce CTA can help to increase conversions, by offering clear signposts to users. There’s no perfect formula for a CTA. What […]

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Six Tips For Designing Black Friday Emails

SaleCycle’s Lead Designer Luke Nokes has some valuable tips on email design for Black Friday…. With Black Friday rapidly approaching, the Design team here at SaleCycle HQ are harnessing all of their creative ability to ensure every email campaign we create has the maximum impact it possibly can.  It’s by no means our first encounter […]

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