In this post, we’re looking at social proof, and how to use it in your digital marketing and conversion rate optimisation strategy. Social proof in marketing can be used to inform and persuade website visitors to undertake a range of behaviours, online sales and micro conversions.
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We suggest some ready-made Google Analytics reports which can help you to view and understand your website data more effectively.
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SaleCycle’s marketing team have selected some of the email newsletters we actually open and read…
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It’s essential to know the sales patterns within your niche, such as peak times of each day, week, month and year. This information allows businesses to create the correct campaigns at the right time.
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Tis the season to be jolly… and for shoppers to stress over buying presents for their mum all the way to their Grandma’s best friend’s cat (too much?).
So what can online retailers do to encourage their shoppers to buy with them?
Well, these are the features we recommend you use over the holiday season:
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(9.00 am UK) To kick us off today we’ve seen more sales volume activity in 2020 vs. 2019 from 1am until 4am. However, since 6am sales have dropped slightly versus 2019.
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While for most western countries Black Friday is seen as the ultimate bargain shopping day of the year, it is dwarfed by Singles Day. Created in 1993, but harnessed by Alibaba in 2009, Singles Day became a sales phenomenon that swept Asia by storm.
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With Black Friday 2020 coming soon, we look at some last minute fixes and tips to increase sales and improve performance.
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Adding a little urgency to your emails can have a positive impact on conversion rates. Countdown Timers allow eCommerce businesses to show a countdown to sales starting or offers ending. This can also reduce basket abandonment, leading to increased sales.
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