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Three Things we Learned from Singles' Day 2018

Started in the 90s as an ‘anti-Valentine’s Day’ for Singles’, ‘Double 11’ or ‘Single’s Day’ in China has morphed into an online retailer’s dream. Product Marketing Manager Katie Ash shares the trends we captured from our participating clients during the 11.11 sales. Chinese internet giant Alibaba is responsible for turning a day when single friends […]

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[Infographic] The Perfect Responsive Email

Keefe Au looks at the importance of a responsive email design and unveils our new interactive (and responsive!) infographic highlighting the key elements in designing that perfect responsive email. I’ve been in the email game for over two years now and I’m still learning new tips and tricks to improve our open and click through rates on a daily basis. In […]

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You Want Me to Send How Many Emails?

Nick Codero, Head of Strategic Sales, investigates multi-cycle emails. If at first you don’t succeed, try, try again… Unless you are living under a rock you are either already working with a provider that helps you retarget customers with remarketing emails after abandonment or you are looking into it. Now that you have started down your […]

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