SaleCycle’s Marketing Assistant, Nic Weschenfelder shares 3 tips to add urgency to the customer journey. Last minute jitters, we all get them. The challenge facing marketers is to eliminate any last minute doubts customers may be having moments before they hit that all-important purchase button. Our ideal customer would have a ‘just do it’ type […]
Tag: booking abandonment
Remarketing Revealed: The Air Arabia Story
After the launch earlier this year of our case study with global airline Air Arabia, we wanted to dig a little deeper and get the inside scoop on their success. So we caught up with SaleCycle Campaign Manager, Oliver Bolton, to get his insight on what makes their On-site and Email Remarketing campaigns so successful, […]
[Infographic] The Remarketing Report: Q1 2015
An infographic summarizing the key shopping cart and booking abandonment stats from Q1 2015 and corresponding email remarketing rates. Taken from a consolidation of statistics from over 500 global brands, our quarterly remarketing report looks at all the key cart abandonment and remarketing stats from January, February and March 2015: TWEET THIS INFOGRAPHIC A Cure […]
[Video] SaleCycle Stories: ebookers.com
Ed Goldswain from ebookers.com explains how they have worked with SaleCycle to tackle their booking abandonment challenge. Ed Goldswain from ebookers.com explains how they have worked with SaleCycle to tackle their booking abandonment challenge. Ed explains why email remarketing has become so important to one of Europe’s largest online travel agents and how it has […]
[Infographic] 2014 Booking Abandonment Forecast
A great infographic revealing the latest booking abandonment statistics in travel & leisure. We recently published our 2014 Cart Abandonment Forecast Infographic which focused on the key metrics relevant to cart abandonment in various retail sub-sectors. But what about the travel & leisure sector, where a highly competitive market, and typically elongated checkouts and booking […]
[Infographic] The Perfect Booking Recovery Email
Philip Docherty, Customer Marketing Manager, reveals the secrets to The Perfect Booking Recovery Email. Booking abandonment is a challenge facing every travel marketer today with abandonment rates averaging 81% and a forecasted $3 trillion to be abandoned online in 2014. The reasons for booking and form abandonment are endless, but it doesn’t have to be end […]
